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Holiday Help Goes Digital: San Juan, La Union LGU Collaborates with GCash

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  The Municipality of San Juan in La Union, in partnership with GCash, the country’s leading finance super app, is rolling out a digital Fund Disbursement Service and issuing free GCash Visa Cards to ensure faster, safer, and more timely delivery of financial assistance—particularly as the community prepares for the increased financial needs of the holiday season.   For years, beneficiaries in San Juan have relied on manual payout processes that required long queues and in-person verification at crowded disbursement venues, often causing delays during peak periods such as year-end.   San Juan, La Union Mayor Mariquita P. Ortega underscored how the initiative strengthens the LGU’s commitment to efficient public service delivery. “The Municipality of San Juan is committed to modernizing the way we deliver public service, and this initiative with GCash is a major step toward faster and more transparent financial assistance distrib...

GCash, DTI, and Poverty Alleviation Office Empower Local Entrepreneurs through MSME Webinar

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The Office of the Presidential Adviser on Poverty Alleviation (OPAPA), the Department of Trade and Industry (DTI), and over 100 small business founders—working in cooperation with leading mobile finance app GCash—recently concluded Sumakses!, a three-part weekly webinar series. Designed to empower Filipinos to start their own business and take control of their financial future, the series brought together government, industry, and community voices in support of inclusive entrepreneurship. Streamed on OPAPA’s official Facebook page, Sumakses! features real-life case studies from micro, small, and medium enterprise (MSME) founders, many of whom began their businesses using limited resources. Each episode is followed by a financial literacy segment designed to equip viewers with practical tools and insights to help entrepreneur sustain their ventures and improve long-term economic resilience. The series featured over 100 successful small business founders, many of whom have ...